Privacy Policy

Privacy Notice & California Privacy Rights (CCPA)

Last updated: August 25, 2026

This Privacy Policy explains how Lasiter Edge (“we,” “us,” or “I”) collects, uses, and protects information when you use lasiteredge.com or contact us about consulting services.

1. Information We Collect
We may collect:

• Name, business name, phone number, email address, and location
• Information you send by phone, text, email, or website forms
• Basic website usage data, such as pages visited and device information
• Information needed to evaluate or perform an engagement, such as business profile details, website information, and related public business data

We do not require you to create an account to use this website.

2. How We Use Information
We use information to:

• Respond to inquiries
• Evaluate whether we can help
• Scope and deliver services
• Communicate about an engagement
• Improve the website and our operations
• Comply with legal obligations

We do not sell your personal information.

3. Text and Phone Communication
If you call or text 209-566-3159, we may use that number to respond to your inquiry and discuss services. You can ask us to stop promotional messages at any time. Transactional or service-related communication may still be necessary if we are working together.

4. Sharing of Information
We may share information with:

• Service providers who help operate the website or communications tools
• Professional advisors when needed
• Platforms required to perform agreed work, such as Google Business Profile tools, but only with appropriate access and purpose

We do not sell, rent, or trade personal information for advertising lists.

5. Website Tools
This website may use basic analytics, hosting, and security tools. Those providers may process limited technical data as part of operating the site.

6. Data Retention
We keep inquiry and client information only as long as needed for the purpose collected, the engagement, or legal and recordkeeping requirements.

7. Your Choices
You may request access to, correction of, or deletion of personal information we hold about you, subject to legal exceptions. Contact derek@lasiteredge.com or 209-566-3159.

California residents may have additional rights under applicable state privacy law.

8. Security
We use reasonable measures to protect information. No website or electronic transmission is completely secure.

9. Children
This website and our services are intended for business owners and operators, not children under 13.

10. Changes
We may update this Privacy Policy from time to time. The updated date will appear at the top of this page.

11. Contact
Lasiter Edge
Derek Lasiter
423 N 7th St, Modesto #C, CA 95354
209-566-3159
derek@lasiteredge.com